Color Psychology

 Color Psychology


Have you ever felt stressed in a yellow room? Has ever color blue made you feel relaxed? It is believed by the artists and interior designers that color can intensely impact the moods of a person together with his feelings and emotions. the artist Pablo Picasso once said that the “Colors, like features, follow the transformation of the emotions,”. Color acts a s a strong communication and can be used for signal action, enhancing mood and impacts your physiological reactions. Various colors have been linked with increased blood pressure, improved metabolism, and asthenopia. So, it is important to know that how exactly color works and impacts on your mood and behavior? In 1666, renowned scientist Sir Isaac Newton stated that “when pure white light passes through a prism, it separates into all the visible colors.” He also discovered that every color is produced from a single wavelength and could not be split any more into new colors. Several experiments were performed, and it has been demonstrated that light could be merged to produce more colors. For instance, combination of red and yellow light colors produces an orange color. While a few colors withdraw each other when combined such as combination of green and magenta can result into white light. We can also experience that how certain colors can be combined and form different colors through painting.

Researchers of color psychology reveals that color has a greater influence on functioning of human psychology and it was proved practically. Even though there is a lack of research in this field, the theory of color psychology has always been a hot topic of advertising, art, layout, and other areas. In this rising area, most of the evidences are subjective anecdotal at best, however most of the researchers and experts have made some considerable discoveries and observations regarding psychology of color and the impact it possess on the moods, feelings, and behaviors of a person affected from it. It is important to understand that the feelings that emerge from color are usually intensely personal and rooted in your own experience or culture. For instance, in most of the western countries, color white is used to signify purity and addition, white color is regarded as a sign of mourning in most of the Eastern states.

The Psychological Effects of Color

Have you ever thought about the fact that why is color considered such a powerful force in our lives? What are the influences it can have on our bodies and minds? Though the insights of color are subjective but there are few color effects that possess universal meaning. Those colors that lies in the red range of the color spectrum are referred to as warm colors and incorporate red, orange, and yellow. It is analyzed that these warm colors induce emotions extending from warmth and comfort feelings to the feelings of aggressiveness and hostility. On the other hand, those colors that lies on the blue side of the spectrum are referred to as cool colors and comprise of blue, purple, and green. In contrast to red, these colors are usually defined as calm, but can recognized for mind feelings of unhappiness or insignificance.

Color Psychology as Therapy

It is found trough study that most of the olden cultures that mainly the Egyptians and Chinese cultures used to practice chromotherapy, or mostly the usage of different colors for the healing purpose.  Chromotherapy is usually know as light therapy or colorology. In the current times, the colorology is still widely used as a substitute treatment. According to this treatment, different colors are taken into use to treat different illness of the patients. In this article, you will get to learn essential use of colors for various healing purposes.

  • Red is widely is used to rouse the body and mind and mainly to enhance the circulation in your body.
  • Yellow is believed to impact the nerves and cleanse the body.
  • Orange is been popularly used to heal the lungs of patients and to enhance the energy levels.
  • Blue is significant to calm intensive illnesses and treatment of pain.
  • Shades of indigo are considered to ease the issues related to skin.

Modern Research on Color Psychology

According to the modern research, most of the psychologists view color therapy with skepticism and identifies that the imaginary impacts of color are wholly overstated. Research has shown in multiple cases that the mood-changing impacts due to color can only be provisional. You may feel calm initially in blue room, but after a short while the impacts will scatter. It is also revealed through the existing research that color can have intense influence on people in a number of surprising ways:

  • Warm-colored placebo medicines were found to be more effective as compared to cool-colored placebo medicines.
  • The street lights in blue color can result in the reduction of crime according to anecdotal indication.
  • Red causes people to respond with high speed and power, that proves to be valuable at the time of athletic activities.
  • Black uniforms have more chances to receive penalties. In addition to that, students were found to have more adverse traits with a player wearing a black uniform

Color Influencing Performance

                It is also discovered through a scientific research that some particular colors can possess intense impact on your performance. We all are aware of the fact that graded test covered in red ink never seems appreciating. It is assessed by the experts that looking at the red color prior attempting an exam can negatively impact the exam performance. 

A Word from Very well

There is no doubt in saying that color can play considerable role in transmitting information, building specific moods, and even the decisions that are made by the people. The preferences of color also have impact on the things people intend to buy, the outfit they decide to wear, and way in which they decorate the surrounding. It is deeply observed that people like to select things in colors that can induce specific moods or feelings, mainly while selecting the color of the car that looks sporty, innovative, smooth, or dependable. In a certain way, the color on the room walls can also be help in evoking definite moods. For example, painting the entire room in soft green to build peaceful and relaxed mood.



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